Success comes from Doubling Down on the 20% of your actions that deliver 80% of your results
Massive success is like everything else in life… it takes a commitment of time, energy and resources.
Successful people learn what works, apply them without holding back and keep repeating the same actions/strategies that deliver great results until they find better or smarter options.
The same principle applies in life – do more of what works until it no longer does.
When you know what’s actually working…
It’s time to double down on it.
“Doubling down” is a strategy that promises a big reward, but only when you commit your time and energy to your goals.
Doubling down is how successful people approach life and business.is li
A quick reminder
To stay in the program, we expect you to participate fully in the program for the coming five weeks
No stories. No excuses.
There are 5 more assignment weeks
You’ll have to do them ALL. FULLY!
There are 2 more Hot Seat sessions:
- November 10 – at 8pm – this is THIS WEEK!
- December 8 – at 8pm
Make sure you are present.
Make sure you are asking a question.
There are 2 more bonus workshops:
- My Resilience Blueprint – November 24 – at 8pm
- Level Up My Business – December 22 – at 8pm
You do NOT have to join any of these… these workshops are OPTIONAL.
BUT… if you do choose to join any of them – each has an OBLIGATORY preparation assignment, which you MUST complete to attend.
So, again… choose wisely!
Assuming you’re committed to complete the program till the end…
Let’s start with…
Doubling Down on what WORKS!
You’ve already looked at the things that work in your business, two weeks ago.
This week we’ll ask you to look again and create 3 action plans to double down on the actions and strategies that bring you most of your results.
Let’s start with your MINDSET…
The Next Shiny Object Syndrome
Most entrepreneurs I know are always interested in looking at the next thing.
One of the most frequently asked questions I get is:
“As entrepreneurs, how do I control myself from moving onto the next shiny object?”
Entrepreneurs (myself included) always want to start new things. There’s a shiny object here, another one over there, and look at that one right there!
It’s the next, big opportunity that excites us. It’s just how we are wired.
However, from a strategic point of view, when you look at your business, you must learn to identify what has been working for you and double down on that.
How successful people became successful
When Warren Buffett and Bill Gates were asked, “What leads to your success?” they both had the same answer: focus.
So double down on what works for you. Look at your analytics. Look at your marketing strategies and tactics. List your clients from the top paying to the least. Look at what is providing the most impact.
Set your GOAL for this week…
Here’s a great goal for you:
I am going to DOUBLE DOWN on what WORKS in my business.
How’s that for a 5-day challenge?
Choose the STRATEGY you will use…
Here is the 5-step process you could follow in order to achieve that goal:
- Identify all the tactics/strategies/products/actions/people that produce most of the results in your business (or in your life);
- Divide those into 3 lists – easy to double down, requires some effort to double down, difficult to double down;
- Make a plan to multiply all the items on your “easy to double down” list;
- Make a plan to multiply all the items on your “requires some effort to double down” list;
- Make a plan to multiply all the items on your “difficult to double down” list;
PLAN your actions in your agenda…
Your next step is to physically plan this process in your agenda.
Remember – the whole purpose of the Working ON Your Business (WOMB) program is to get you in the habit of investing EVERY DAY 10-15 minutes working ON your business…
So, my suggestion, do NOT do all the exercises in one batch – but stick to the “schedule” I recommend… It will build the right habit, that would serve you for the rest of your business life.
Plan to invest 10-15 minutes EVERY DAY in the coming 5 days to follow the process above.
Now it’s time to IMPLEMENT…
Take 10-15 minutes, right now, and…
- Day 1 – Make a complete list of all the tactics, strategies, products, actions, people, etc… that produce most of the results in your business.
For example, when we realized that we get most of our results from “selling from the stage” in our 100-people events… we made a decision to bring 1,000 people into the room in order to multiply our results 10 times.
Surprisingly though… with 10 times the people in the room – we multiplied our sales by more than 25 times… (the exponential power of doubling down).
If you just started your business, and don’t know yet what works well – pick up another area in your life – finances, relationships, health… and do the process in that area.
Post your list in the comment box.
- Day 2 – Divide your list from yesterday into 3 lists: easy to double down, requires some effort to double down, difficult to double down.
Post your 3 lists in the comment box. - Day 3 – Make a plan how to multiply all the items on your “easy to double down” list and schedule the actions in your agenda.
For example, if I see that a certain topic resonates with my audience (e.g. tons of comments on a specific blog post), I’d write more about that topic.Please share your plan and commitment in the comment box.
- Day 4 – Make a plan how to multiply all the items on your “requires some effort to double down” list and schedule the actions in your agenda.
For example, when we saw that we attract a lot of coaches to the Business Bootcamp, we started to target coaches specifically.Please share your plan and commitment in the comment box.
- Day 5 – Make a plan how to multiply all the items on your “difficult to double down” list and schedule the actions in your agenda.
For example, moving from leading groups of 100 participants to the Business Bootcamp (1,000-2,000 participants each time) demanded a whole shift in our business as well as personal transformation.Please share your plan and commitment in the comment box.
Each day share with us in the comment box the plans you wrote.
My commitment to you…
- I’m looking forward to read your process and ideas below;
- I will be there for you in the Hot Seat on Thursday to support you with any question, challenge or setback you encounter;
- I’m looking forward to celebrate your progress and results on Friday.
Live fully, stay awesome,
Nisandeh
106 comments
Day 5
Difficult to double down: Live group trainings as I am limited in my time
I don't feel like I want to double down on the live group trainings. Because in this stage of my life, they cost me too much time, effort and because of this a sort of stress.
I do want to double down on my online trainings, possibly complemented with live Zoom sessions
Therefor I need to double down on the marketing of my online academy. By setting up a new funnel and affiliate program.
After that, I can send segmented emails to my list to offer old clients their level of training (level 1, 2 or 3) for repetition and maintenance or offer them the next level online training.
Planning: starting to execute in week 2 of january, straight after the holidays.
So I can offer this to the clients who bought in december 2022.(from Day 3 list)
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Day 4
I have to create new opt-ins on my website. The current ones (still working) are ebooks that I’ve written in 2015 and 2016. So it’s time to create something new.
After that, I need to set up a better email campaign after they opted-in.
To prepare them, and to send them to my online trainings instead of my live trainings.
Also need to set up a referral and/or affiliate program for the online trainings. That they can use and benefit from after they have bought their first online training from me.
Planning: storting to execute in week 2 of january, straight after the holidays.
So I can offer this to the clients who bought in december 2022.(from Day 3 list)
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Day 3
Although I’ve mentioned no items that are easy do double down on Day 2, I can start offering online trainings to my mailing list. This is easy to implement and it fits my need of changing my business in to an online training business.
This I will start Next month, to offer an online wine course as Christmas gift.
106 comments
Day 2
1. Easy to double down
Don’t see which one is easy to double down on.
2. Requires Some effort
- Create new opt-ins on my website
- Set up a better email campaign after opt-in
- Send them to my online trainings
- Setting up a referral and/or affiliate program (for the online trainings)
3. Difficult to double down
- Live group trainings as I am limited in my time
106 comments
Day 1: what produces MOST of the results in your business:
1. Email marketing; just sending new course dates to my list used to led to sales and fully booked events (before covid).
2. To grow my mailinglist, I have 3 opt-ins on my website
3. Also I send targeted campaigns to my old students (so level 2 offer for level 1 students etc). This used to generate most of the sales.
4. Live group trainings
5. . referrals without a referral program
576 comments
Day 3 – plan for easy to double down
* Sales calls. Interviewing people. At least it will be when I finish my trainings:)
Starting January 1.
* the 10 things methode (idea machine) soo effective for everything.
Schedule one every day at the same time. Beginning of each month: make a list of 30 things to use it for. Starting: TODAY
* I need to do what gives me joy- if I don't enjoy it, it's really hard work and it's also not giving me lots of results. I think I'm doing good on this- and should be aware that I don't overdo it and forgetting about the results
Do a fun check on my work – starting today
* IF I post something: make it funny and with a picture, then it gets traction. interesting- never thought of that, and it's so much easier to do... I started with this the moment that I wrote it down
Day 4: Requires effort to double down
* publishing a book. It increased my expert position big time, and it gave me an entrance
I am planning to write a book again starting from January. WHY? Because:
1: It gives me the perfect entrance for my sales calls
2: it grows my expert position
3: I love writing so it gives me a lot of fun
4: I am planning to write it together with others (If you are interested in writing a book and you didn’t yet, please send me a message!)
Day 5: Hard to double down
* Giving trainings and showing how effective (and fun!) online meetings/ trainings can be - tricky one! As long as I have the trainings that I am doing for someone else, this is perfect. As soon as I don't, it will be hard to double down. Unless I give them for free, maybe...
Planned a session to start this, together with my sister- for DiSC. We believe every human being in every organization should be aware of different communication styles.
* NICHING. Best decision so far. Not sure if I can do that more though...
I could use some help with this one, if there is anything else I can do!
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Day 4: Plan how to multiply all the items on my “requires some effort to double down” list and schedule actions.
• Giving presentations at several events and invite participants to connect (often this needs following-up, I often forget to do to my own disappointment).
o Will plan to have and go to presentation of ask if they need contribution at the early announcement of if it comes year contact in advance
o Will start doing this in January 2023 and keep a continuous schedule or event calendar.
Day 5: Plan how to multiply all the items on my “difficult to double down” list and schedule actions.
• Old students reaching out for help and support (would be nice if this would happen more often), or how could I set a trigger it happens more often?
o Pinpoint them on my future YouTube channel (Q1 2023).
o Offer them to subscribe to my newsletter (Q1 2023).
o Refer to my e-book (tobedeveloped) for free down load (Q1 2023).
o Give a ‘hello nice to get in contact’ lecture of workshop (Q1 2023).
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Day 5
How can I double the items that are hard to double?
- Double selling ebooks by bringing even more attention through social media, mails, affiliate, advertisements
- My online program: more sales through a better funnel. Perhaps a new funnel. Or first a smaller offer and then an online program. Or first online program and then downgrade to a smaller program. By offering this after giving training courses and webinars.
- More new customers, especially by being attractive on social media, new giveaways. Perhaps also through more collaboration with other companies. Perhaps through another website. More opt-ins. Delivering more value. Create and publish more videos on social media. Participate in a summit or organize it myself. Provide refresher courses for dieticians who have just graduated. (I will also give, have yet to reach these dieticians)
- Send highest paid customers a personal message such as a voice message, a personal video, a mini free call, a free gift, ask what they want. They give discount for the following new products. They follow on social media.
- Plan training on location. I want to do 2 x anyway in 2023: April and August.
181 comments
Day 5 – Make a plan how to multiply all the items on your “difficult to double down” list and schedule the actions in your agenda
- Build a community. I think building a community takes a lot of time and you have to have something to offer. So you can build a community when you are (more) well-known. So it will be a challenge, but a nice one.
- Make interesting Video's. So making video's is one thing, but making them interesting is the challenge. What subjects, show products of show myself while using the products. How long, what subjects, customers on film or not? Thinking about a format.
- Make interesting Podcasts. Same goes for podcasts. Podcasts are very popular but there are so many podcasts so you need to find a format that is interesting enough to attract listeners.
- Make an interesting magazine. Busy with that. (Re)writing articles. It will be a nice challenge to make that magazine. The magazines I made before (kind of trial) were much appreciated. Important is that you launch one every xxx time and stick to that. Not ad hoc but on a regular basis (twice a year, once every quarter). It is important for the recognizability.
- Focus on specific targets every day. Appoint a day for every task. Really important. Focus. You get more things done when you focus. It is difficult for me, but really, really important. So on monday I will make an agenda for that week.
181 comments
Day 4 – Make a plan how to multiply all the items on your “requires some effort to double down” list and schedule the actions in your agenda
1.Organize small events. Before Corona I regularly organized small events in the shop. Since the world is 'open' again I have not organized a single event. So I am going to look into organizing a X-mas event with all kinds of sustainable presents.
2. Find and go to fairs. Before Corona I went to fairs regularly. It is nice to meet (new)customers and make good sales. Next year I will make a list of fairs that are relevant and interesting to me.
3. Private shopping. Be more open to private shopping appointments. People like to have the shop for themselves. I also need to find a specific day, probably the Friday, when people can visit the store without an appointment, spontaneously.
4. Webshop. It takes a lot of time to keep the shop up to date and make sure the new products are shown. The plan (still) is to find someone to help me with the day to day running. So far no luck.
5. Find new concepts/strengthen popular concepts. One of the challenges of a conceptstore is to find concepts that work. It is also the most fullfilling. I am making a list with all the concepts, for how long I have had them and whether they are succesfull. At the moment my webshop is becoming pretty popular so I get a lot of requests of brands that want to lie in my shop. Be careful not to invest in too many concepts...
181 comments
Day 3 – Make a plan how to multiply all the items on your “easy to double down” list and schedule the actions in your agenda.
1. Write more newsletters and stick to a regular day, once a week. At the moment it is an ad hoc decision
2. Write more blogs and stick to a regular day, once a week. Regular basis is important for the recognizability
3. Write an article once a month
4. + 5: the products blouses and pants work. I am already investing in the brands. Every season a little bit more
6. I have a wonderful location and I am busy rearranging it so I can work there more comfortably. I have decluttered it for the most part
7. Ads in local newspaper. Almost always work. It is a long time since I had my last ad. Especially when you have to hand in the ad in order to get a present of a discount or something. It works
181 comments
Day 2 – Divide your list from yesterday into 3 lists: easy to double down, requires some effort to double down, difficult to double down
1. Easy to double down
- Newsletters
- Blogs
- Articles
- Colourful blouses (succesful products)
- Women's pants (succesful products)
- Location
- Ads in local newspaper
2. Requires some effort
- Organize small events
- Find and go to fairs
- Private shopping
- Webshops
- Find new concepts/strengthen popular concepts
3. Difficult to double down
- Build a community
- Make interesting Video's
- Make interesting Podcast
- Make an interesting magazine
- Focus on specific targets every day. Appoint a day for every task
181 comments
Day 1 – Make a complete list of all the tactics, strategies, products, actions, people, etc… that produce most of the results in your business.
1. Newsletters
2. Small events
3. Blogs
4. Colourful blouses
5. Women's pants
6. Fairs
7. Ads in local newspaper
8 .Video
9. Podcast
10. Magazine
11. Private shopping
12. Webshop
13. Concepts
14. Location
15. Focus on specific targets every day. Appoint a day for every task
376 comments
>> I am going to DOUBLE DOWN on what WORKS in my business<<.
WEEK 21 / Day 5 – This is my plan how to multiply all the items on my “difficult to double down” list and schedule the actions in my agenda.
For example, moving from leading groups of 100 participants to the Business Bootcamp (1,000-2,000 participants each time) demanded a whole shift in our business as well as personal transformation.
DIFFICULT TO DOUBLE DOWN
My own House
• Install a small kitchenette for all the rooms to use (CHRISTMAS HOLIDAY 2022)
• Install a shower in my bed room (INVITE 3 CONTRACTORTS AND MAKE AGREEMENTS. FEBRUARY 2023)
• Prepare a separate cosy place in the front garden for my guests (FIRST WEEKEND DECEMBER 2022)
•
376 comments
>> I am going to DOUBLE DOWN on what WORKS in my business<<.
WEEK 21 / Day 4 – This is my plan how to multiply all the items on my “requires some effort to double down” list and schedule the actions in my agenda.
For example, when we saw that we attract a lot of coaches to the Business Bootcamp, we started to target coaches specifically.
REQUIRES SOME EFFORT TO DOUBLE DOWN
My Own House
• Enables new target audience (OFFERING MY HOUSE MEANS A LOT MORE ROOM TO ACCOMMODATE LARGER GROUPS AND A VARIETY OF GUESTS. THIS FACT ENABLES ME TO OFFER NEW PRODUCTS AND SERVICES WHICH TOUCHES MY HEART)
o Families
o Business peoples
o Group of friends
o People who love to socialize with others (Target audience for HappyHomes)
o Singles who wish to experience the gift of caring (Target audience for HappyHomes)
o Relatives to people going to hospital (Gelre hospital)
o Working emigrants
o People awaiting the (re)building of their home
Forest House – START CHRISTMAS HOLIDAY 2022
• Approach new target audience
o Families
o Group of friends
Garden house and My House (AIRBNB) – WHEN I AM IN THE NL.
• Breakfast
Garden house, My own house, Forest house (AIRBNB)
• Outsource cleaning – DONE! BUT IT COULD BE BETTER.
ACTIONS START THURSDAY NOVEMBE 2022
• Set up a social media strategy – CHRISTMAS HOLIDAY 2022
Services and products to double down on to improve the experience of being welcome and cared for – START CHRISTMAS HOLIDAY 2022
• Guided tours in the forest
• Drinks at 5 am
• Friendsgiving (cooking and dining together)
• Celebration birthdays the Danish way
• Card nights
• Philosophy evenings
376 comments
>> I am going to DOUBLE DOWN on what WORKS in my business<<.
WEEK 21 / Day 3 – This is my plan how to multiply all the items on my “easy to double down” list and scheduled the actions in my agenda.
For example, if I see that a certain topic resonates with my audience (e.g. tons of comments on a specific blog post), I’d write more about that topic.
4. EASY TO DOUBLE DOWN
My Own house House (AIRBNB)
• Prepare the three rooms for rent (TO ATTRACT A NEW TARGET AUDIENCE). TO PREPARE FOR HAPPYHOMES and HAPPY EVENTS and GET-TO-
GETHER (DONE!)
Garden House and My Own House (AIRBNB)
• Serve breakfast on my veranda or in my living room for all my guests during the weekend when I am home (FOR THE JOY AND WISHES OF MY
GUESTS)
SCHEDULED: First weekend of December 2022.
• Offer extra bread for breakfast for the lunch bag (ACCORDING TO THE WISHES OF MY GUESTS (UNIQUE SELLING POINT)
SCHEDULED: First weekend of December 2022
Garden House, My Own House and our Forest House (AIRBNB)
• Automate communication (FOR MY OWN CONVENIENCE AND EFFICIENCY) – Thursday November 17th, 2022
• Walks on Stravaza (UNIQUE SELLING POINT) Partly done
SCHEDULED for the forest house: First weekend of December 2022
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All actions have been added to my calendre and I'm looking forward to start working on it.
376 comments
>> I am going to DOUBLE DOWN on what WORKS in my business<<.
WEEK 21 / Day 2 – This is my list from yesterday divided into the following three lists: easy to double down, requires some effort to double down, difficult to double down.
Post your 3 lists in the comment box.
1. EASY TO DOUBLE DOWN
Garden House (AIRBNB)
• Automate all communication
• Serve breakfast on my veranda or in my living room for all my guests during the weekend when I am home
• Offer extra bread for breakfast for the lunch bag
• Walks on Stravaza - DONE
My Own house House (AIRBNB)
• Prepare the three rooms for rent – DONE
• Automate communication
• Serve breakfast on my veranda or in my living room for all my guests during the weekend when I am home
• Offer extra bread for breakfast for the lunch bag
• Walks on Stravaza - DONE
Forest House (AIRBNB)
• Automate all communication
• Walks on Stravaza
2. REQUIRES SOME EFFORT TO DOUBLE DOWN
My Own House
• Approach new target audience
o Families
o Business peoples
o Group of friends
o People who love to socialize with others
o Singles who wish to experience the gift of caring
Forest House
• Approach new target audience
o Families
o Group of friends
Garden house and My House (AIRBNB)
• Breakfast
Garden house, My own house, Forest house (AIRBNB)
• Outsource cleaning
• Set up a social media strategy
Services and products to double down on to improve the experience of being welcome and cared for
• Guided tours in the forest
• Drinks at 5 am
• Friendsgiving (cooking and dining together)
• Celebration birthdays the Danish way
• Card nights
• Philosophy evenings
3. DIFFICULT TO DOUBLE DOWN
My own House
• Install a small kitchenette for all the rooms to use
• Install a shower in my bed room
• Prepare a separate cosy place in the front garden for my guests
376 comments
>> I am going to DOUBLE DOWN on what WORKS in my business<<.
WEEK 21 / Day 1 – Make a complete list of all the tactics, strategies, products, actions, people, etc… that produce most of the results in your business.
1. My time and material assignment for 32 hours a week with generates a 6 digit annual turnover
2. My garden house on Airbnb with 97 occupancy rate which generate a 5 digit annual turnover
3. The forest house of my daughter and I on Airbnb with a 5 digit annual turnover
At the moment my Garden House clearly generate the biggest turnover with its
97 % occupancy rate. And this is even without any additional promotion other than people searching on Airbnb.
I have many additional products I can deliver whereby I can increase the price. Next to that I can start using Social Media actively which will ensure a 100% occupancy rate.
Next to the Garden House I have 3 rooms in my house which I can advertise on Airbnb and social media which will generate a turnover from which I can richly live from. The products I generate for the Garden House can also be used for the additional rooms. Plus I will add three new groups to my target audience.
In week 19 assignment 5 I made a list of products / services and actions that PRODUCE SOME RESULT in my business and which are worth optimizing.
Garden House
• Automate all communication
• Set up social media strategy
• Offer breakfast ready in the fridge
My House
• Prepare the three rooms for rent - DONE
• Set up social media strategy
• Automate communication
• Offer breakfast in the fridge
Optimizing my service for both my Garden House and the three rooms in my house
• Serve breakfast on my veranda or in my living room for all my guests during the weekend
• Install a small kitchenette for all rooms to use
• Offer lovely events like
o Guided tours in the forest
o Walks on Stravaza - DONE
o Picknic baskets
o High tea at 3 pm
o Drinks at 5 pm
o Friendsgiving (cooking together and dining together)
o Celebration of birthdays the Danish Way
o Experience HYGGE with me as Danish Hostess
o Card nights
o Philosophy evenings
o Campfire get together
Additional target audience
• Families
• Business peoples
• Group of friends
• People who love to socialize with others
• Singles who wish to experience the gift of caring
276 comments
Some effort to double down
Website Basic.
- Planned 3 new trainings
Hosting and support.
- increased the price for 2023 a bit. Make it part of the initial offer.
Template websites for A clients
-- Explain at the start what I ask them for (speedy delivery)
Working remotely
-- This one was hard, but start is putting it as a benefit on all my pages
Hard to double down
Year program
-- Name it in all my products as a Where I will take you
On location trainings
-- Offer to schedule it with current long term clients
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Days 1-5
I don’t know if it is “what works” but it is all I am currently doing: interacting with the 33 ladies who enrolled in my free end of year activity for busy entrepreneurs.
At the end I will offer them to join my mastermind groups for the trimester Jan-Feb-Mar. I will not be selling anything during December (ok maybe I will email my list proposing my book as Christmas present).
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Medium
*Following my drive: level of quality and multi-year dreams/ following my direction
*'how can help/ how can i make it special' mindset
*Workshop with context over content (and a deal that they could not refuse)
*meditate daily
*morning routine
*work with a great graphic designer
*Henny
The programme we sold will be a playground for context over content, designed in WOW factors etc.
We will take the coming Wednesdays to design this.
Moreover every step I’ll ask myself: who can do this better.
Challenge for morning routine: 3 months.
I need to stop giving yoga classes- it’s costing me too much. Energy and focus.
Difficult
*The boxset generated clients, as a marketing tool/ strategy (buy 15: free workshop: sold a program) and expert position: we are asked to speak on events. The book needs to do the same thing, but multiplied. Makes me realize we need to set some things in motion for that.
*This shifted from more mentoring/ coaching on the job and doing short projects to
training and long term projects. Iam not sure what I think of this yet.
*2 clients provide most of my income of which one is by an hourly rate
I feel that this a vulnerable position and I rather don't work with an hourly rate- but that's what is the case right now. It also provides a steady income so I have the freedom to experiment and work on other parts without feeling too much pressure to succeed.
The new book is released in February. It needs a proper launch. So we can get it in the right hands. Sales will start as soon as the manuscript is ready. The manuscript needs full focus.
Then, maybe a new book every year. Combined with the insights from the workshop programme. And YouTube channel strategy.
Also, I need to double down on: letting it happen. Work hard on the conditions, but not on the ripening itself.
323 comments
I need to double down on holidays.
Really need time to regain my strength.
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Day 4 – Make a plan how to multiply all the items on your “requires some effort to double down” list and schedule the actions in your agenda.
Requires some effort to double down:
* give better structure to the way I'm exercising;
=> the rehearsal of each lesson on video gives me a good insight in what to do for improving practice musical instrument;
=> so I will use every detail of passed lesson to exercise on every crucial detail;
* Day 5 – Make a plan how to multiply all the items on your “difficult to double down” list and schedule the actions in your agenda.
Difficult to double down:
* in this subject: none.
* but: to study on a deeper level:
Study the book 'effortless mastery' about liberating the master musician within.
Combining on schedule with video on sunday.
178 comments
Day 3 – Make a plan how to multiply all the items on your “easy to double down” list and schedule the actions in your agenda.
Easy to double down:
* amount of lessons: not really doubling down but keeping on same weekly schedule in 2023 as last two years;
* rehearse video's from lesson;
* and take small videofragments out of it in my google-account; for important fragments about new and complicated techniques; => each sunday, other days I won't be able to focus on that;
* exercise on a daily basis; I allready do that but sometimes there are gaps; in a few weeks weonlywill live with two people in the house, which gives more flexibel opportunities to exercise on varieyng times and places.
* i plan these activities inmiddels agenda.
178 comments
Day 2 –
Divide your list from yesterday into 3 lists
Easy to double down:
* amount of lessons: not really doubling down but keeping on same weekly schedule in 2023 as last two years;
* rehearse video's from lesson;
* exercise on a daily basis;
Requires some effort to double down:
* give better structure to the way I'm exercising;
* play together with husband and other musicians;
Difficult to double down:
* in this subject: none.
178 comments
Day 1 – Make a complete list of all the tactics, strategies, products, actions, people, etc… that produce most of the results in your business.
I decided to choose two subjects for this exercise.
1. Learning to play a musical instrument, Bulgarian kaval. For now it's a hobby but I'm sure when I make further progress it will have a place&role in my business, but not yet.
strategies:
Decide to start with having lessons on regular basis
and go on with that for long term;
Kort: every week 2023 (which will be third year);
Middel: slow down schedule of lessons to once in two or three weeks;
Lang: only lesson on demand;
tactics (combination of actions):
actions:
* follow advice from really good teacher about starting to learn the kaval;
* find a teacher who really is qualified to teach; which I did 'by coincidence' on Facebook;
* buy good quality musical instrument;
* buy lessons;
* follow lessons;
* rehearse video's from lesson;
* exercise on a daily basis;
* give structure to the way I'm exercising;
* play together with husband and other musicians;
products:
* high-quality musical instrument;
* materials to keep instrument in good condition;
* laptop and software to Zoom online lessons, record video and backup sheetmusic in Musescore;
people:
* teacher;
* husband;
* other musicians;
* me;
To-Do:
2. Unroll the method of 'Persoonlijke Kracht and colour' in which I'm being educated now, as one if the fundaments of my business:
strategies:
Kort:
Middel:
Lang:
tactics:
products:
actions:
people:
((Een strategie is een plan om een doel te bereiken kort middellange termijn. Een tactiek is het geheel van acties op weg naar dat doel. Een strategie is moeilijk te wijzigen eenmaal het in gang is gezet. Een tactiek kan gemakkelijk bijgestuurd worden naargelang de veranderende omstandigheden.))
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Doubling Down, Day 5
Action Plan to double down what is difficult to double down
Life
To Be thrifty and frugal
1. Ask myself this question: What do I really need?
2. Take 7 days to answer this question
3. Make a list of the things I really need and use the Idea Generator to get them
4. Replace shopping impulse with creating/cleaning something
Business
To sell products and services my clients ask me to make
1. Use Morning fame and Answer to the Public to create valuable content
2. Create one video a week
3. Build an audience
4. Find out their greatest pains
5. Create a solution
6. Ask them to pay it forward
7. With the insights create and end vision
8. Break it down in steps
9. Create a FEBE funnel
10. Evaluate and adjust
To Get cured from The Next Shiny Object Syndrome
1. Get in touch with my vision/ purpose first thing waking up and last thing going to bed
2. Throughout the day ask myself: is this getting me any closer to my purpose
3. Kindly but firmly refuse the shiny things that get in the way
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Thank You! Very inspiring!
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Day 5 - Difficult to double down
When my life/brain/environment is more decluttered, organized and structured, I have more peace of mind
- I’m still working on the declutter and organize everything in my life (last week list)
I loved doing the retreat, it didn’t feel like working.
- Want to do 2 retreats in 2023
- Only want to have ideal clients so it will be a great week for me as well
- Only for people who already did at least one of my online courses
When I FOCUS more and are not so distracted I get more done.
- Only choose 3-4 items per DAY to focus on and not work with endless to do lists (template Vered)
Automation works. Less mistakes, better follow up, less work for me
- Working on the automation of the True Connection course
- Write the email sequences
- Set up the automations in the system
- Committed to have this finished, tested and operational by December 1st
YouTube
There was a beautiful comment on my most recent video: "It is so helpful to witness a 'real' scenario in this way as that is how things often are. To 'not' have the perfect demonstration with it all going well is a great way to emphasise how each element needs to be looked at individually as a building block. You also showed how it is actually just as easy to respond with a laugh as it is to get frustrated! Thankyou!"
I’m sharing this because it confirms that videos do NOT need editing. They actually LIKE it when it’s not perfect! Makes it easier to continue making 1 video per week. I committed until the end of the year, but to make it work I will need to commit for a 6-month period.
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So inspiring Lucie! Thank you for sharing! ❤️🙏
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Day 4 - Some effort to double down
Create educational posts on Facebook
- Use the ‘book strategy’ (instead of writing content, talk about it, record it and then transfer it into written text)
- Use the Q&A sessions as basis, download recording, transcribe and use as posts
Add a small offer on the thank you page of my free lead magnet
- Create lead magnet for all 4 courses
- Create ‘mini-cousre’ for all 4 courses (2 courses already have a mini-version)
- Update thank you pages for all courses and add the mini-course for a discounted price
Do a live webinar and offer a course at a discounted price
- Record the next webinar and make it into an everwebinar
- Add the everwebinar to the email sequence after they download the leadmagnet
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Day 5 Difficult to double down
- New long term assignments (detachering/secondment)
o create an extension of assignments from this, such as extra training courses and workshops
During long term assignments I try to sell more things than only my hours. In the past I sold trainings and workshops at clients where I was a Scrum Master. In my current assignment that will be a bit difficult, because it’s a big corporate organization that has all kinds of agreements with other parties. But still I want to try give them a deal on the cardset and with that give them our free workshop. It will take time to get the trust to do that. So Q1 will be good.
- (NEW) Create a product like the cardset that gives us expert position and good marketing. (for example the FAQ Youtube channel and by extension the Expert book)
In the coming weeks I will experiment with short FAQ video on my YouTube channel. And in extension of that I want to create an Expert book before summer 2023. But this will take a lot of effort and I'll have to see if it's feasible.
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Day 4 plan for some effort
- Creating an expert position (in my current assignment I was seen in no time as the expert for Product Owners);
In the coming weeks I want to further expand my expert position within my current assignment. My direct colleague coaches now see me as an expert in the field of Product Owners. In the coming weeks I will extend this to the Product Owners themselves and the management. I will do this by organizing the first PO Guild and also by further spreading our card set.
- Existing network of (ideal)clients. Whatsapp, call or email warm contacts with a good proposition;
In mid-December I want to send our "warm network" of ideal customers an end-of-year message / Christmas card. Besides thanking them for the great cooperation this year, I also want to make them an offer for our free workshop "get rid of your frustrations; an implementation plan" (we are still looking for a better / catchier title).
- Free workshop with irresistible offer at the end (sold a program for 6 month)
We have to make sure that we can give our free workshops more. One of the ways is through the Christmas card, but we also have to draw attention to our front-end in other ways. Such as making the deal "buy 15 sets of cards and get a workshop for free" more often known on LinkedIn and via the "warm contacts".
So announce the deal for free workshops again in December when communicating around the start of the PO Experience. In addition, from January onwards, we will start approaching people specifically.
- Working with a team of experts (graphic designer, communication specialist and website builder)
We will be delegating more work in the preparation and implementation of the PO Experience. This includes making and editing the videos and photos. In addition, our visuals will be updated by our graphic designer.
We also want to develop one or two new websites, using a website builder (who is also familiar with Nisandeh's work).
- And of course Bas…. 😉 (after a small dip in the cooperation, the WOMB has ensured that we are more and more on the same page and our cooperation has been greatly strengthened)
In the coming months we will work together more intensively to make a great success of the PO Experience and all the workshops we will give. When we are working on the right things, Bas and I are a top team and can achieve great things.
- (NEW) The WOMB program, it has paid off, but does require extra energy
The last 5 weeks I also want to double down on the WOMB program. Do all the assignments and try to get the right rhythm and structures. Especially because there will be no follow-up by Nisandeh in January.
- (NEW) Scrum Guild Amersfoort; Before Corona the Scrum Guild Amersfoort was a nice group of Agile enthusiast that will meet 4 times a year. I initiated this in 2018 and it grow to a group of 80 people. During Corona I didn’t have the energy to organize (online)meetings, but it’s a shame.
This year I want to organize a meeting and immediately make a plan for 2023. I also want to further expand this "success" by establishing a Product Owner Guild at the end of Q1 2023 for POs in government and non-profit organizations.
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Day 5. Actions "difficult to double down”
Sometimes we can add a new Sales channel, that is not easy. We have to deal with our software supplier, what they can offer to connect.
But this week we almost finished the project for a new saleschannel. The project took many weeks, almost 2 months. And now we have the deal.
The next channel is already start up.
Our second is "new houses". That is by far the best to bring us more sales. Our old method is look for the houses and contact the owner by mail/phone, that takes a lot of time. Also to make the selection, because we only want high standard houses.
We are working on that new project for about 2 months now.
That project means: A new website-new mail automation-new free download (mailing list)- some basic pages about how it works. After that a adds campaign. This can not be done in a few weeks. But we scheduled it and we go on.
When we can start with this I expect we can add new houses much faster than till now.
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Day 4: “requires some effort to double down” list. For now this list is empty. All actions for double down are easy or difficult, nothing in between.
Or maybe a difficult action is not as difficult I think. Let's hope.
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.Day 3 Easy plan/list.
We start now with a content calendar, that works (I hope). This is from a very good blogger.
The basic is different than our schedule/calender/plan we use for 10 months. The results were not so good.
It does not feel good, so we lose motivation. This calendar is based on a number of pillars. For each pillar you publish blogs/soc. Media/ small content/deep content. We filled up for a part and we start at 1-1-2023.
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Day 2.
Easy to double: More on soc. Media. Adds. I think Google adss will be the best.
Requires some effort to double down: Nothing I can think of. It is easy or difficult, nothing in between.
Difficult to double down: More sales channels. More products: new houses
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Day 1. During the COVID period, my colleague and I cleaned up the entire company. We had already removed many malfunctioning parts. Last year we also started new projects.
What we can scale up is more products, that is by far the best we can do. That brings us a higher turnover.
More on soc. Media as Linkedin-video-Instagram
And some new saleschannels.
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DAY 5
Difficult:
I said nothing but...
Getting more members in my clan every month is not supereasy.
So...
Set a deadline - proceed or not
offer it to organisations and sell membership-pakages
bring a friend offers
invent a special day and make an offer
Okay... a lot to do 🙂
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Day 5 11-11-2022
Make a plan to multiply all the items on your "hard to double" list and plan the actions in your agenda.
Broadly speaking, my company's transformation looks like this after the end of this week.
1. New opt in: provisionally replace current ebook by 10 most important points for development for executives with a link for a free coaching conversation: perform next week.
2. Filling the gap between opt-in and coaching processes: deploy an idea generator, schedule provisionally.
3. Filling the gap between coaching trajectories and VIP product: My research shows that the participants in a coaching trajectory still have a need for joint training. I will make a training design that I will work on every week in which the most important points from the coaching process are trained. As an extra bonus for the more exclusive coaching trajectories, with a TMA for executives as a bonus, especially for managers. With this I make a distinction between the coaching trajectories for the employees and the managers.
4. VIP product: Where am I leading them: an in-depth weekend for the last step towards the ultimate form of leadership: I want to tackle this next year with Alexander.
This will now become a new basis for Authenticiteit in beeld, whereby the coaching trajectories become the most important form of income, whereby I can combine the more targeted training with this by upgrading the coaching trajectories and can also offer it for open registrations. The more targeted training sessions and the in-depth weekends are the upgrade of my services
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DAY 4
Requires some effort to double down:
Finding new partners to sell my workshops too
Podcast-invitations
Speaking gigs as I just started
Actions:
Research new partners
contact them and offer them what is missing in their program
Contact the relevant podcast-owners and offer them topics relevant to their audience
Research stages I can reach my targetgroups best, find out if there is somebody in my network who has direct contacts, send proposals
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DAY 3
Easy to double down:
Selling in Newsletter - resend and sending it more often
On my content-Mondays:
creating more content
segment my list better
resend to whom has opened
resend and ask why they didnt buy
Ask my audience what they want
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DAY 2
Easy to double down:
Selling in Newsletter - resend and sending it more often
Requires some effort to double down:
Finding new partners to sell my workshops too
Podcast-invitations
Speaking gigs as I just started
Difficult to double down:
Nothing
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Day 5. Plan regarding hard to double down
• I can do the right thing when I’m driven enough --> go on a retreat to re-think the period ahead in life
• SpeedMBA (needs a new version in my own opinion) --> consider to start giving large scale seminars with this
• Subscription to book summaries (extend it to 2 years requires massive effort) --> will reconsider when I’m at the level of serving 1000’s instead of 100’s with this product
• Goeroesoep (many development options possible, most of them time-consuming) --> plug it with my partners, start the marketing for the online course, and devise a better-considered strategy in the next 2 months
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DAY 1
Selling in newsletter
know/like/trust through giving workshops
Podcasts
speaking gigs
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Day 5
Difficult to double down.
- Providing parent evenings and develope training for theme on how to deal with your high gifted child
For this I want to sit down with my co worker and discuss with here the options and maby we can organise an evening about testing and the gifted child.
This is a long term goal so the first evening will not be this year any more but be in the end of januari.|
- Prepare the new intern for what it takes to work with the children
The new intern will start his training next weekend so I will sit down with him the day after and just ask what he needs from me and if he thinks he there will be a difficult area in this year for him.
As he registerd his company by the KVK I will also take the task on me to make an invoice and a registration system and a bank account so he can focus on just working with the childeren and I will provide for the administration work.
- Start working on my re-registration to make sure I can keep working.
This weekend my husband is gone and I will use that time to start reading the necessities, requirements. All in all the re-registration will take at least 4 month and is depending on my interviews with the mentoren, they set the time table.
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WEEK 21 DAY 5 - plan dificult
Also these are habits I do not need to plan, just be aware of. The one thing I can double down on is renting out apartments (which I already do) by learning to become a good airbnb host. It probably won’t be that difficult in itself; the difficult part is that the apartment is in the Alentejo, Portugal and I will depend on my friend for the day to day operations.
>>I am going to DOUBLE DOWN on what WORKS in my business.<<
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Day 5
focus on trainings and the funnel that leads to that.
scheduled video recording for a frontend (free), tekst improvement and practicing my speaking skills.
Asked help for this.
of we go
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Day 5
difficult to double down:
Platform for coaches.
I have two go through some tutorials how to work with Buddy boss and start setting this up with someone. Then I have to find the right person who wants to maintain the community.
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Doubling Down what works, Day 4
Requires some effort to double down
Personal Life
About keeping FOCUS and say NO to distractions
Ask at least three times (or 5): Is what am doing right now bringing me closer to my goals/ purpose?
About Dancing for wellbeing
1. Design an online course and record it on my Badra Falak youtube account
2. Promote and presale a weekly evening class in Amsterdam
About Planning and preparing
1. Pick Saturday as planning and meal design day
2. After 4 weeks, explore the possibility of a monthly meal recurrent planning
3. Take a moment before going to sleep to plan/ envision the next day and prepare what is necessary to make it
About Maximize income</b
1. Get clarity on what I really need... (thank you Nisandeh for the tips on the Hot session today)
2. Stop shopping as entertainment. Replace this bad habit by selling/giving away unused stuff.
3. Make a list of the things I really need and just search for that (nothing else)
In Business
About Paying Forward strategy
1. Always ask them what they want
2. Create a FEBE funnel having the end vision in mind and break it down into steps
3. Make irresistible offers
About being invited to teach/speak
1. Over deliver
2. referrals to Front End
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Doubling Down what works, Day 3
Easy to double down action plan
Personal Life
About Praying
1. Every morning, follow the structure of Our Father:
1. Thank God for his love and kindness
2. Tell him about my needs
3. Ask for his forgiveness and forgive
4. Ask for protection
2. Memorize beautiful and inspiring prayers to say throughout the day
3. Journal about my Faith Journey
4. Start a Youtube channel about Eternal Life
About spontaneity, improvisation, living and ACTING on the moment
1. Stay Open for the signals the environment gives
2. Stay joyful and follow my heart
Business
About Word of mouth
1. Find a pain/ problem/ need to SOLVE
2. Create Front End with back ends in mind (lead them somewhere)
3. Ask for referals to FRONT END 😉
About Trusting and delegating
1. Practice and experiment with fever
2. Barter activities with somebody
3. Ask a bored friend to take over some activities for a great cause
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Day 5 – Make a plan how to multiply all the items on your “difficult to double down” list and schedule the actions in your agenda.
Plan for difficult to DD:
- creating time by stopping helping others instead of me: buddy item in weekly zoom meeting.
- Focused actions on the results which I share in meetings with buddies and team, no hidingplace anymore.
- Stop doing it alone ( also expecting me to find great solutions on my own): instructed supportteam to ask me regularly if should do this or eg a PA or VA.
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Day 3 Plan for “easy to double down”
- Word of mouth (and NEW networking skills); it should be easy to just talk to as many people I can that I’ve worked with to get good referrals. Beside that we will speak to two conferences where I will meet a lot of people and can get them interested in our workshops. At the end of the workshops we will give two business cards to all the attendees, one for themselves and one for someone they know that would benefit from this workshop.
- Concrete products such as the card set; The cardset gave us a lot of results, just in networking but also a new program. I want to double down on this by letting more people know more frequently it’s there (e.g. via LinkedIn and website). And also by translating it to English what will expand our target audience.
- Eat the frog, less procrastinating and pick up actions quickly; I just have to do less procrastinating. I even put a sticky note on my window with the text “Eat the frog first”
- (NEW) More focus and not too many different actions/tasks at hand; together with Bas we talked about our focus areas for the next couple of month. I will now focus on 4 topics; 1) my assignment at the ABN AMRO Mortgages, 2) The new program Product Owner Experience, 3) selling and facilitating 2 types of free workshop as frontend of the program and 4) FAQ Youtube channel / Expert book.
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Day 4 – Make a plan how to multiply all the items on your “requires some effort to double down” list and schedule the actions in your agenda.
some effort DD:
- saying NO to distractions
- scheduled more time for focused actions per week.
- scheduled parent evenings and developing trainings for them
- scheduled buddy time, ask for help from someone quicker and working together to make progress.....
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Day 3 – Make a plan how to multiply all the items on your “easy to double down” list and schedule the actions in your agenda.
Easy to Double down:
- scheduled starting every day with exercises, sport and some meditation/visualisation on my goals.
- scheduled in my agenda vlogs/blogs/bookchapters with youtube video
- scheduled time to call or speak to people most likely to provide for clients.
- scheduled time to find guest speakers for front end events.
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1. Identify all the tactics/strategies/products/actions/people that produce most of the results in your business (or in your life);
Make selection target audience on LinkedIn
Invite on base of joint interest and open to meet
Call and make appointment
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5. Make a plan to multiply all the items on your “difficult to double down” list;
Monthly goal setting
I can have too many goals.
Easily distracted
Fail to schedule and block time to do this.
Track the results
I will make a plan on Monday. However once a month, I will block an hour on Monday morning to make proper list with appropriate goals. When I set the goal I will make sure that I know exactly which goals I will track. This is what I forget sometimes, it is so important.
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4. Make a plan to multiply all the items on your “requires some effort to double down” list;
Implement my network, keep meeting up with the people who can move it along. Learn and meet more people. Exchange information and REALLY get to work.
Don’t be afraid to ASK.
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3. Make a plan to multiply all the items on your “easy to double down” list;
Implement more of the LInkedin automation. Start with the plan each Monday.
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2. Divide those into 3 lists – easy to double down, requires some effort to double down, difficult to double down;
1. Automated LinkedIn – easy
2. Using my network– requires some effort
3. Difficult: stick to monthly goal
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1. Identify all the tactics/strategies/products/actions/people that produce most of the results in your business (or in your life);
Using my book
Using automated LinkedIn
Using my network
Perservere
create monthly goals
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Day 4.
There a lot of professionals who can benefit of the transformative mediation tools, so they will make more impact, while being inspired, relaxed and fulfilled. I will focus on them more. And make a plan for that.
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day 3
Making more often offers. I started with one for Black Friday, and plan another before christmas (workshop), retreat in februar in Spain
Plan the offers for next year. do it in december/januar
Made a book- funnel with a CTA
Focus gives me more peace of mind...
Still feel the freedom to explore other shiny things:)
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Day 1. Make a list of what works well:
• Focusing on delivering value for my clients
• Serving my clients well
• Planning my work
• Being enthusiastic
• Focusing on doing what I love, so I can stay in the flow
• Building my expert position by publishing content
• Counting my blessings
• Having a gratefulness practice every day
• My morning routine
• Automation of recurring tasks
• Delegating some tasks to others
• Doing more content marketing
• Creating an online course
• In person meetings with my clients
• Getting more sales from existing clients
• Enlarging my client base
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Day 4
Which requires some effort but I could double:
- Leads coming in through free giveaway: running ads through Facebook, Instagram, Google. I could make multiple giveaways.
- Give webinars-> give and schedule more!!!! I 'must' do this. I don't plan it, but I "should" do it. If I'm asked to give a presentation, I give it. So I'm planning a reintroduction webinar in week 5: Thursday 15 December. And offer for those who attended a previous webinar. And Thursday 22 December 'Eating tastful'
- Most sold product (FODMAP shopping book) -> put in the mail more often as 'in the spotlight'. Maybe make a separate website about this product. Ask if other companies want to put this product in their newsletter. Already one company mentioned it in their newsletter.
- Orderbump for all products and offer more products -> regularly check which products can be added as an orderbump. And also switch with texts.
- Sell 'checklists' in my funnel in active campaign after downloading free giveaway -> more emails about offer checklists. And repeat emails. -> I'm going to do it at the end of December. Already put it in my to do list
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Day 3:
Plan how I can easily double these items:
- Deals / offers -> schedule more often on special days that there is a deal, so upcoming offers for Black Friday, Sinterklaas, Christmas. Now I have an ongoing deal in which I can make an offer to the participants for a next program.
- Make an offer and email about it regularly -> now I haven't done it enough. I am going to make an offer for dieticians twice a year: now for a program that starts Jan 2023 and a special summer deal in the summer
- A CTA in every mail -> by mailing more often and or multiple CTA in every mail
- Giving an offer immediately after a webinar = discount for the next webinar -> always make an offer after a webinar anyway.
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Day 2
Easy to double:
- Deals / offers
- Make an offer and email about it regularly
- A CTA in every email
- Giving an offer immediately after a webinar = discount for the next webinar
Takes some effort to double:
- Giving webinars
- Best-selling product (FODMAP shopping book)
- Order bump for all products and offer more products
- Sell 'checklists' in my funnel in active campaign after downloading free giveaway
Difficult to double:
- Total sell all ebooks together
- Sell Online Program
- More new customers at the beginning of the year
- Best paid customers who buy/follow a training again
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Day 4
requires some effort to double down:
Teaching coaches to work with the Blueprint Scan. I have to come up with a creative plan to Attract coaches how want to follow a online training. In Januari I will spent time on this subject.
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Day 4 10-11-2022
— Make a plan to multiply all the items on your "requires some effort to double" list and plan the actions in your agenda.
My plan to create an online training is by devoting 1 hour every day from now on. That is my most creative approach to adjust and improve the training every day. Every day I gain new insights and that is more effective for me than finishing the training as quickly as possible. I noticed that there was also my biggest resistance to even starting this.
It sounds a bit bland, but this insight has only now made me understand why it is so important to work on your business every day. Coordinate working in and on your company every day. Thanks to the WOMB , I have created a new base and have cleaned up a lot in recent weeks, which has created more focus. Only now do I understand the need to make this a sustainable system with a focus on those things that yield the most. This means that I am now going to speak strongly about placing those tasks in Omnifocus every day.
I noticed that I now hit the wall now that the end of the WOMB insight comes. To step out of this, I realize that now is the time to build in a sustainable system. Just like losing weight, no diets but create a lifestyle forever.
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Brilliant
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Thanks Marcel,
De kwartjes die bij mij al op hun kant lagen beginnen nu te rollen.
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Laat me weten welke kwartjes, Maria en waar ben jij te vinden op LinkedIn?
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Awesome insight Marcel! Thank you for sharing.
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Day 4. Plan regarding takes some effort to double down
• Work with partners --> Try to get more, I already have 2 concrete leads, working on more
• Keep doing product development and have different products --> I need to work on my product portfolio, with lower and higher end products, will do so as of December
• Live seminars/events --> Likely to become part of my portfolio again, need to thoroughly think out how though (not in the previous format anymore), will do so as of December
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Day 4
Requires some effort to double down
- Getting more high IQ childeren and parents in for testing.
- Promoting my tester on Linkedin and Facebook
Plan a day with my tester and sit down and work on her website and make promotion blogs on FB groups and on Linkedin.
I will send het an app today and schedule the apointment
- Guiding the intern again so she can finish year 1 and 2 and start working with clients.
Call her this satruday and scheduel a moment life or on line and talk over her current situation to figure out where I can help.
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Day 3
Easy to double down,
- Instead of working individually with children, I now work in groups.
Ask my website builder to put group activities on my website ( make the format for her) this saturday.
- Planning data for working on the book on IQ testing
I have a date schedulled on the 30 nov. I have to skipp my group session and will work with my co workers for a whole day.
We then will plann the next days until summer 2023.
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Day 4
The doubling is starting to take shape.
I started using myself as an ambassador / influencer.
Go pick up one of the pain points. That is knowledge. There is not enough staff and consumers are not aware of everything.
I set up the plan to make videos from a workshop / studio at home to share knowledge.
Many parties have since been approached to participate. A workshop has been delivered and more and more products that deal with the values I am committed to are coming my way. Sustainability, efficiency and safety. From my core value dignity.
The companies that deliver the products for free and I get a discount code and when they sell their product I get a percentage.
A nice example from this week:
At the Wold of e-mobilety fair, for which I was an ambassador, I encountered many parties. A party is making a delivery bike. With a unique battery system and some other advantages. I have now been asked to test their product and make a video of it. This then goes all over the world because all over the world they are interested in this product.
I am also an influencer of a new drive system and I recommend it on this bike and a first draft is about 15000 bikes and that will mean that I will get €15000 of that. While I will also receive the best compensation for testing the bike and making the video.
They also want to have a workshop set up in their new building (as of 1 December). I can arrange that and so I get again € 2500 and from the floor x amount and so on.
In addition, they want me to give training there and also give presentations and workshops around the world.
In addition, they are in contact with a party again with regard to the software for my online platform with which a collaboration is also created.
It is a cross-pollination that now grows almost daily.
Now continue to manage things well from the point of view of health, working efficiently and with pleasure.
My mission that I expressed more than 15 years ago to bring the two-wheeler industry to a higher level is starting to take on fun / best forms. At the time I had no idea what or how. Now puzzle pieces fall into the plan every day. By also working more on the company than in the company.
And to make choices and do more instead of talking about it.
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WOW applause
146 comments
WOW Leo, that sounds awesome. Well done and now go double down on this 😉
477 comments
That sounds great, Leo, you're going fast now. Great, man. Congratulations!
412 comments
WEEK 21 DAY 4 - plan Some effort
These are habits I do not need to plan, just be aware of. Still, I can double down on the part of physical health by exercising more. I plan this in my agenda as soon as I am back in the Netherlands. And this task I put in my agenda on November 8.
>>I am going to DOUBLE DOWN on what WORKS in my business.<<
412 comments
WEEK 21 DAY 3 - plan easy
Everything in this area is already planned. The only thing to double down is about my expenses. So not buying anything I do not need to strenghten myself or my business. There’s nothing to plan, just to decide and act acordingly.
>>I am going to DOUBLE DOWN on what WORKS in my business.<<
409 comments
Day 4
difficult
Live workshops ( thinking through this week I think this might be the most worthy one)
focus on my ideal client (they pay better) (until now I attract clients..that works but to few ideal clients. So I have to figure out how to attract more of my niche or be more specific to my niche/IC)
subcontracting for other entrepreneurs who work with children (and I help the parents)(wks)(This would actually mean that I choose another ideal client...which means the providers of my ideal client. This is probably not a helpful idea)
409 comments
day 3
some effort
selling out of a 1 on 1 session (need to practice this more to feel more confident)
Mouth to mouth recommendations (help people I what they can say. prepare)
zoom sessions (it takes less time for parents, I have to show the benefits of zoom. Parent often think live is better)
thinking of helping instead of selling (its my own midset work and it already starts to work)
409 comments
Day 2
easy to double down
co-working with Deltion (school)
parents who go into a training while their child is going in a resilience training (Koekkoek)
These two leads are already there. Is a win win when I give more and everybody gets more.
how?
Include mouth to mouth recommendations.
Overdeliver (give a book)
provide a next step. (irritable offer) (requires also some extra work, belongs to day 3)
92 comments
Day 3: Plan on how to multiply on the “easy to double down” list and scheduled actions.
• Team up (rather informally) with current and previous clients at seminars or for a coffee.
o Plot more often and regular coming seminars and make time (check monthly).
o Plan sending high and team meetings frequently depending on if they are A (every 1-2 months), B (twice / three time a year) or C clients (every year).
• Critically reflect or respond to contributions of others (LinkedIn) worked a few time.
o Plan a hour weekly to go thru post on LinkedIn and respond (normally do this now and then) do this for half a year to see what happens, is to combine with the one above.
95 comments
Day 5. For me it is difficult, but necessaire to do, cause communication is THE thing to do excellent I think. It is difficult, because there is at least good help necessary. I have not much experience in this.
Create and implement a communication plan: contact a bureau that is good in this.
Automate and integrate multichannel set-up for communication with customers: contact a software specialist to implement this online, webisite, computer and my mobile phone.
95 comments
Day 4. These things take some effort to double down and will be more clear on the moment our new business/website is in the air.
Optimize Instagram account: make it feel and look that people are attracted to book a grouptravel initerary.
Creating Instagram posts: plan it once or more frequent a week.
Organize trips in small group on a trial basis: do this every year to make new insights and unusual and surprising travelprogramms.
In trips focus on everything related to 1 theme: be aware of it, every time I work on programms. Know what the archetype ' Joker ' wants in his life.
Make contact with 1 contact person per tourist region in Bavaria: visite them personally. To schedule in 2023.
95 comments
Day 3. The plans for things that need to be done to double down my business.
Daily closing day meeting at 9 am with tea: put in the agenda and hold each other accountable for it. Optimize Facebook page.
Setting goals; Create daily goals. weekly goals; Making monthly goals; Multi-year goals: every week on Sunday checking if the goals are realistic.
Set up a review system: I wil ask my friends first to make reviews on differtent internetsites.
Leveraging Linkedin for corporate travel: take some time next week.
Ask (potential) customers what they want and expect: I have done that a month ago; time to select other people for this next month.
95 comments
Day 2.
- Easy to double down:
Daily closing day meeting at 9 am with tea.Optimize Facebook page.
Setting goals.
Create daily goals. weekly goals.
Making monthly goals.
Multi-year goals.
Set up a review system.
Leveraging Linkedin for corporate travel.
Ask (potential) customers what they want and expect.
- Take some effort to double down:
Optimize Instagram account.
Creating Instagram posts.
Organize trips in small group on a trial basis.
In trips focus on everything related to 1 theme.
Make contact with 1 contact person per tourist region in Bavaria.
- Difficult, because there is at least good help necessary.
Create and implement a communication plan.
Automate and integrate multichannel set-up for communication with customers.
95 comments
Day 1: what works for me, what I must focus on, I am going to double down.
1. Setting goals.
2. Optimize Facebook page.
3. Set up a review system.
4. Leveraging Linkedin for corporate travel.
5. Optimize Instagram account.
6. Creating Instagram posts.
7. Daily closing day meeting at 9 am with tea.
8. Create daily goals.
9. Create weekly goals.
10. Making monthly goals.
11. Multi-year goals.
12. Organize trips in small group on a trial basis.
13. In trips focus on everything related to 1 theme.
14. Ask (potential) customers what they want and expect.
15. Make contact with 1 contact person per tourist region in Bavaria.
16. Create and implement a communication plan.
17. Automate and integrate multichannel set-up for communication with customers.
154 comments
Day 3 - Easy to double down
The 3 times on this list are all related to my personal well being. Of course they are also having (positive) effect on my business, as I'm more rested and therefore more productive in the hours I work on my business. All of them "only" require a decision to do it! That's why I put them on the easy list. Then why does it feel like it's a huge effort to look after myself this way? Why is it suddenly 11 pm and do I find myself still sitting behind the computer? The morning thing is the easiest to do, fresh start of the day, but breaks during the day and creating a better evening routine are not 'rewired' yet....
* Take at least an hour in the morning for ME before starting to work (meditation, going for a walk). The days that I actually do this, I am more productive
* Take enough breaks, or even take a day off and go for a massage or sauna. The next day I am more productive
* Go to bed on time (and not stay behind the computer until I go to bed) I feel more recharged in the morning for a new day
114 comments
Day 3
easy to double down:
Selling the book Sound of Life
Plan
Give one book away and ask the person to sell it to 5 other persons.
Google ads
Make a video for the coaches and sell the book.
Make a online training.
323 comments
Day 3 Multiply Easy
*Tomato rule (25-5)- it gives me focus. I hardly ever stick to it, because I get into my zone (hyperfocus)- but it is a great way to start.
Plan:
Keep using the timer. and stick to it more. Especially the 5 minutes rest. keep to keep myself balanced.
*Enthusiasm and energy, as a strategy
this could be part of the WOW . will design it mindfully into the programma.
Ill test all I do through the eyes of fun en energy and enthusiasm- papers, website... mix of flamboyant and serieus...?
Not so easy in the end...
477 comments
Day 3 09-11-2022
– Make a plan how to multiply all the items on your "easy to double" list and plan the actions in your agenda.
Word of mouth brings me the most, but I have not yet found a method to improve this. Those who do it, do it of their own accord without my input. This will be a question for the Q&A.
276 comments
Easy to double down - the plan
The list
Right before my working on my business time, I will make time to look at the task management list and see if my priorities are still in order, as well as look ahead once a week to see if there are major things coming up.
Word of mouth.
Create my calendar for the next months. -- today.
Create some easy to share visuals about the trainings. -- tomorrow
Ask my happy clients to share them with relevant links in their network, together with their experience from working with me. -- 3 (ex) clients every friday.
576 comments
Easy to double down.
* Sales calls. Interviewing people. At least it will be when I finish my trainings:)
* the 10 things method (idea machine) soo effective for everything.
* I need to do what gives me joy- if I don't enjoy it, it's really hard work and it's also not giving me lots of results. I think I'm doing good on this- and should be aware that I don't overdo it and forgetting about the results
* IF I post something: make it funny and with a picture, then it gets traction. interesting- never thought of that, and it's so much easier to do...
Requires effort to double down
* publishing a book. It increased my expert position big time, and it gave me an entrance
Hard to double down
* Giving trainings and showing how effective (and fun!) online meetings/ trainings can be - tricky one! As long as I have the trainings that I am doing for someone else, this is perfect. As soon as I don't, it will be hard to double down. Unless I give them for free, maybe...
* NICHING. Best decision so far. Not sure if I can do that more though...
215 comments
Day 3. Plan regarding easy to double down
• Webinars --> Give more of them, but first get the traffic tactics right, decide on this before end of year.
• Linkedin CtA’s --> Part of the decision regarding traffic tactics of the previous point.
• Offer parts of my products as standalones --> Hesitant about this one, as the larger programs were designed to be “integral”. Could do it for certain parts though, especially with my partners. Will discuss it with them this month.
• I have some freelancers’ support that works satisfactory --> higher them a bit more when opportune, e.g. when setting up a YouTube channel, and giving more webinars.
146 comments
Day 2 Make 3 lists
Easy
- Word of mouth
- Concrete products such as the card set
- Eat the frog, less procrastinating and pick up actions quickly
- (NEW) More focus and not too many different actions/tasks at hand
Some effort
- Creating an expert position (in my current assignment I was seen in no time as the expert for Product Owners)
- Existing network of (ideal)clients. Whatsapp, call or email warm contacts with a good proposition
- Free workshop with irresistible offer at the end (sold a program for 6 month)
- Working with a team of experts (graphic designer, communication specialist and website builder)
- And of course Bas…. 😉 (after a small dip in the cooperation, the WOMB has ensured that we are more and more on the same page and our cooperation has been greatly strengthened)
- (NEW) The WOMB program, it has paid off, but does require extra energy
Difficult
- New long term assignments (detachering/secondment)
o create an extension of assignments from this, such as extra training courses and workshops
- (NEW) Create a product like the cardset that gives us expert position and good marketing. (for example the FAQ Youtube channel and by extension the Expert book)
92 comments
Day 2 – Divide list from day 1:
• Ease to double down:
o Team up (rather informally) with current and previous clients at seminars or for a coffee.
o Critically reflect or respond to contributions of others (LinkedIn) worked a few time.
• Requires some effort to double down:
o Giving presentations at several events and invite participants to connect (often this needs following-up, I often forget to do to my own disappointment).
• Difficult to double down:
o Old students reaching out for help and support (would be nice if this would happen more often), or how could I set a trigger it happens more often?
92 comments
Day 1:List of all the tactics, strategies, products, actions, people, etc… that produce most of the results in my business.
1. Team up (rather informally) with current and previous clients at seminars or for a coffee.
2. Giving presentations at several events and invite participants to connect (often this needs following-up, I often forget to do to my own disappointment).
3. Old students reaching out for help and support (would be nice if this would happen more often).
4. Critically reflect or respond to contributions of others (LinkedIn) worked a few time.
114 comments
Day 2
easy to double down:
Selling the book Sound of Life
requires some effort to double down:
Teaching coaches to work with the Blueprint Scan.
difficult to double down:
Platform for coaches.
154 comments
I forgot one. I think creating YouTube videos work, even though I just started. The video that I did 2 weeks ago as a result of WOMB has almost 500 views. I just added another one to my channel, 10 steps to prepare your horse for easy mounting 😊
154 comments
Day 2 - Create 3 lists
Easy to double down
* Take at least an hour in the morning for ME before starting to work (meditation, going for a walk). The days that I actually do this, I am more productive
* Take enough breaks, or even take a day off and go for a massage or sauna. The next day I am more productive
* Go to bed on time (and not stay behind the computer until I go to bed) I feel more recharged in the morning for a new day
Some effort to double down
*.Create personal or educational posts on Facebook, I get more likes/comments/potential clients
* Add a small offer on the thank you page of my free lead magnet. This worked great, many people bought the discounted mini-course
* Do a live webinar and offer a course at a discounted price, I have about 10% conversion, which I’m quite happy about
Difficult to double down
* When my life/brain/environment is more decluttered, organized and structured, I have more peace of mind
* I loved doing the retreat, it didn’t feel like working. I let 4 people work with my horses for 5 days, we had fun, I have some great pictures for future reference, I stayed in the hotel with them (means I didn’t have to cook for 5 days) and I made some decent money
* When I FOCUS more and are not so distracted I get more done. Only choose 3-4 items per DAY to focus on and not work with endless to do lists
* Automation works. Less mistakes, better follow up, less work for me
154 comments
Day 1 - What produces results
Personal
* It works when I take at least an hour in the morning for ME before starting to work (meditation, going for a walk). The days that I actually do this, I am more productive
* I feel better when I take enough breaks, or even take a day off and go for a massage or sauna. The next day I am more productive
* When I go to bed on time (and not stay behind the computer until I go to bed) I feel more recharged in the morning for a new day
* When my life/brain/environment is more decluttered, organized and structured, I have more peace of mind
Business
* I recently added a small offer on the thank you page of my free lead magnet. This worked great, many people bought the discounted mini-course
* When I do a live webinar and offer a course at a discounted price, I have about 10% conversion, which I’m quite happy about
* I loved doing the retreat, it didn’t feel like working. I let 4 people work with my horses for 5 days, we had fun, I have some great pictures for future reference, I stayed in the hotel with them (means I didn’t have to cook for 5 days) and I made some decent money
* When I create personal or educational posts on Facebook, I get more likes/comments/potential clients than when I write a post because I think I should write a post
* When I FOCUS more and are not so distracted I get more done. Only choose 3-4 items per DAY to focus on and not work with endless to do lists
* Automation works. Less mistakes, better follow up, less work for me
329 comments
Doubling Down what works, Day 2, 3 Lists
1. Easy to double down
Life
* PRAY
* Spontaneity / Improvisation
* Live and ACT on the moment
Business
*Word of mouth
* Trust and delegate
2. Requires some effort to double down
Life
* FOCUS and say NO to distractions
* Dance for wellbeing
* Plan and prepare
* Maximize income
Business
* Paying Forward strategy
* Be invited to teach/speak
3. Difficult to double down
Life
* Be thrifty and frugal
Business
* SELL PRODUCTS/SERVICES MY CLIENTS ASK ME TO MAKE
* Get cured from The Next Shiny Object Syndrome
181 comments
Day 2 – Divide your list from yesterday into 3 lists: easy to double down, requires some effort to double down, difficult to double down.
1. Easy to DD:
- start every day with exercises, sport and some meditation/visualisation on my goals.
- planning in my agenda vlogs/blogs/bookchapters with youtube video
- schedule time to call or speak to people most likely to provide for clients.
- find guest speakers for events.
2. some effort DD:
- saying NO to distractions
- schedule more time for focused actions per week and be committed to act step by step keeping it small and do able.
- providing parent evenings and develop trainings for them
- buddy, ask for help from someone quicker and working together to make progress.....
3. Difficult to DD:
- stop helping others instead of me.
- postpone actions that might bring results easily....
- stop doing it alone ( also expecting me to find great solutions on my own).
323 comments
Day 2 easy medium difficult to double down
Easy
*Tomato rule (25-5)- it gives me focus. I hardly ever stick to it, because I get into my zone (hyperfocus)- but it is a great way to start.
*Enthusiasm and energy, as a strategy
*paying myself less salary (gives me more freedom, of mind)
Medium
*Following my drive: level of quality and multi-year dreams/ following my direction
*'how can help/ how can i make it special' mindset
*Workshop with context over content (and a deal that they could not refuse)
*meditate daily
*morning routine
*work with a great graphic designer
*Henny
Difficult
*The boxset generated clients, as a marketing tool/ strategy (buy 15: free workshop: sold a program) and expert position: we are asked to speak on events. The book needs to do the same thing, but multiplied. Makes me realize we need to set some things in motion for that.
*This shifted from more mentoring/ coaching on the job and doing short projects to
training and long term projects. Iam not sure what I think of this yet.
*2 clients provide most of my income of which one is by an hourly rate
I feel that this a vulnerable position and I rather don't work with an hourly rate- but that's what is the case right now. It also provides a steady income so I have the freedom to experiment and work on other parts without feeling too much pressure to succeed.
323 comments
I forgot
Easy
Education I took- it paid back instantly
Medium
The WOMB (and Business Bootcamp etc)
Word of mouth- as a strategy: giving two business cards
saying no to distractions
Difficult
(it is not from my business, but it is about finance/ investment: the apartments for rent I own)
314 comments
Easy to double down,
- Instead of working individually with children, I now work in groups.
- Planning data for working on the book on IQ testing
Requires some effort to double down,
- Getting more high IQ childeren and parents in for testing.
- Promoting my tester on Linkedin and Facebook
- Guiding the intern again so she can finish year 1 and 2 and start working with clients
Difficult to double down.
- Providing parent evenings and develope training for theme on how to deal with your high gifted child
- Prepare the new intern for what it takes to work with the children
- Start working on my re-registration to make sure I can keep working.
215 comments
Day 2. Categorize yesterday’s list and make plans
Easy to double down
• I have some freelancers’ support that works satisfactory
• Webinars
• Linkedin CtA’s
• Offer parts of my products as standalones
Takes some effort to double down
• Work with partners (could try to get more)
• Keep doing product development and have different products (it works, not sure though if it puts a break on everything at the same time)
• Live seminars/events
Hard to double down
• I can do the right thing when I’m driven enough
• SpeedMBA (needs a new version in my own opinion)
• Subscription to book summaries (extend it to 2 years requires massive effort)
• Goeroesoep (many development options possible, most of them time-consuming)
108 comments
Day 2:
* easy:
- scale the online training (transformative conflictresolution)
- scale webinars
- scale book sell
* some effort
- scale the Theatercollege/giving lectures
- marketing/ writing funnels
- new shiny thing: a retreat
* difficult
- delegate
- finish all the ideas
- overwhelm
- can I scale the course TOPopleiding? This gives me the biggest revenues. By train the trainer? Do I want that?
- focus ( I hate it but on the other hand if I do some focussing on the online training, it gives peace, I have more impact and free time to go for another shiny thing, like a retreat (give or join) or creating a kitchen garden:)
108 comments
Day 1 – Make a complete list of all the tactics, strategies, products, actions, people, etc… that produce most of the results in your business:
- being committed to the change I want to make in the world
- for myself to create different shiny things, I call them the book I wrote, the online trainings I made, the webinars I gave, the off line Signature Program, the lectures, the coaching, the mediations, the theatercollege, the lectures I gave
- to know where I stand for makes this possible, joyful and rewarding.
- for me the big win is always, what works for me and my client/audience, being authentic
Best rewards is always the words of mouth, the referrals, and the audience I get, without even knowing them, because of that.
But the greatest award is the difference and the change in people's lives, not to express in money.
In my TOPopleiding there I can make that change, being fully committed my self and the participants, contributing to freedom, peace, connection and love.
The downsize is absolute the non focus. In this fase of my live and business, I like to bring it all together. And scale it.
276 comments
Day 2. Divide it into 3 lists.
Easy to double down
The list. My task management system
Word of mouth.
-- I added word of mouth twice. I think I can do some easy things to get more Word of mouth and some things will require more effort.
Some effort to double down
Website Basic.
Hosting and support.
Word of mouth.
Template websites for A clients
-- This one is about selection at the gate. So who will I attract and how will I clarify expectations?
Working remotely
-- It's about offering more options and highlighting the benefits of working like this.
Hard to double down
Year program.
On location trainings.
477 comments
Day 2 08-11-2022
– Divide your list from yesterday into 3 lists: easy to double, takes some effort to double, hard to double.
Easy to duplicate: word-of-mouth advertising because that happens automatically.
Takes some effort to double: none
Hard to double: online training. Little experience with it and don't know yet which medium is best suited for this and costs the least? FaceTime or Youtube to first gain experience of how it works and how great the enthusiasm is at all.
183 comments
Day 3 – Make a plan how to multiply all the items on your "easy to double" list and plan the actions in your agenda.
Finish the workshop. On efficiency, clarity and clarity.
Connect touchscreen and cameras.
Then started recording all repair operations.
Post this on the online learning environment / youtube.
Be visible online.
- Youtube live
- answer a question every week
provide and record online training.
Money flows in in all sorts of ways.
For the online training.
For the production that I use and promote online and in the trainings.
Because several companies support / sponsor me and I include them in a joint plan, I can reach the target group in the fastest way. Because we spread this together
412 comments
WEEK 21 DAY 2 - Three lists
* Easy
Asking myself: "Will it really make me happy or is there a cheap alternative?"
Purposefully continuing to support a number of charities.
Treating myself every now and then.
Being committed to WOMB .
Working on my spiritual, mental and emotional well being and development every day.
* Some effort
Consciously choosing who I spend my time with.
Reinforcing my routine of healthy foods, liquids with other habits that are in harmony with my body.
When visiting a friend or relative, I bring a present, no matter how small, as long as it makes sense at the time.
Buying and renting out a small house together with a friend of mine.
Limiting the number of relationships with people.
* Dificult
Monthly check of our expenses.
Paying attention to all my loved ones, but only if my energy level is high enough.
Having moments with no company other than mine.
Learning to become a good airbnb host.
>>I am going to DOUBLE DOWN on what WORKS in my business.<<
183 comments
Day 2 – Divide your list from yesterday into 3 lists: easy to double, takes some effort to double, hard to double.
Doing what makes me happy is the easiest with the most returns.
Taking care of others only helps if I take care of myself and thereby help the other. That's a tricky one because the tendency is to dissolve the pain and discomfort that lives in me and give it away. Or the pain and discomfort of the other.
From vision and mission I can always go back to what my heart longs for.
183 comments
Day 1 week 21
Strategies that work.
Expand my network.
Show me.
Which actions have yielded success in my period as an entrepreneur?
Especially my dedication. My passion and my commitment.
By looking at this and also the past weeks of the program, I see that I do a lot of work with this and that does not yield much results. Certainly the rule 20% of my action ensures 80% of my result
Why should I still use the other 80%?
I did that and not from that insight but from caring for my body. A store cost me a lot of stress and it was difficult to take care of myself.
The freedom I have now created gives much more peace and relaxation.
Now that I have ridden the bus for a while and have done repairs and maintenance at home, my back gave the following signal. I don't see myself riding the bus for another 10-15 years.
Furthermore, I now help 500-1500 people in the area. My potential is greater. I can help the world in the Netherlands and far beyond with my knowledge and experience.
The set-up of this (an online learning environment) will ultimately ensure even less stress, Do even more that makes me happy. Even less work, because once it's online it does its job.
The most important thing is to do it. Talking about it accounts for the 80% of effort that yields little. It's about doing because then you can see what the next step is and whether the choices fit and it brings me what makes me happy and the customer is willing to pay for it.
329 comments
DAY 1, Doubling Down
List of action that produce most of the results in my life and my business
In My Life
1. PRAY
I have no words to describe the power of prayer in my life! The more I develop my relationship with God, the happier, the healthier, the more abundant my life becomes. 🙏❤️
2. FOCUS on what really matters.
My focus works best when I say NO to distractions or things that are not in line with my vision and purpose
3. SPONTANEITY
Go with the flow and act at the moment with what is given. Especially not to overthink but be sensible for what is going at a certain moment and ACT on it (improvisation).
4. DANCE FOR WELLBEING
My fitness and emotional wellbeing come from belly dancing intensely one hour a week and giving one dance bootcamp a month (3 to four hours)
5. PLAN & PREPARE
Daily and weekly plan and the preparation to execute that plan in different areas of my life. Especially routines and meal planning
6. BEING THRIFTY & FRUGAL
Review finances regularly and eliminate the useless. Maximize income by:
* Stop shopping as entertainment
* Buy only really necessary good quality things that last long
* Second Hand is often great!
7. LIVE IN THE MOMENT
One Moment, one day at the time. Simple
but beautiful. Powerful approach to happiness.
In my Business
1. WORD OF MOUTH
The Marketing strategy (mostly happening organically) that has worked wonders for me
2. SELL PRODUCTS/SERVICES MY CLIENTS ASK ME TO MAKE
3. PAYING FORWARD STRATEGY
4. BE INVITED TO TEACH/ SPEAK
Be introduced to somebody else’s network. They organize and gather the people. I focus in overdelivering
5. TRUST AND DELEGATE
Trust the work to others. The more I trust the more people do their best in the tasks that has been entrusted to them.
146 comments
Day 1 Most results
Strategies
- New long term assignments (detachering/secondment)
o create an extension of assignments from this, such as extra training courses and workshops
- Word of mouth
Tactic
- Creating an expert position (in my current assignment I was seen in no time as the expert for Product Owners)
- Existing network of (ideal)clients. Whatsapp, call or email warm contacts with a good proposition
- Free workshop with irresistible offer at the end (sold a program for 6 month)
Products
- Concrete products such as the card set
Action
- Eat the frog, less procrastinating and pick up actions quickly
People
- Working with a team of experts (graphic designer, communication specialist and website builder)
- And of course Bas…. 😉 (after a small dip in the cooperation, the WOMB has ensured that we are more and more on the same page and our cooperation has been greatly strengthened)
323 comments
I think you forgot the guild (gilde)- which I m not sure is a strategy or tactic or product. But it is smt to dubbel down on.
I think for you, a strength, is also your network/ network skills.
It is funny that these two are also your blind spot…;)
268 comments
Day 1
Which tactics, strategies, products, actions, people produce the most in my business:
- Giving webinars
- Deals / offers
- Most sold product is FODMAP shopping book
- Best sales total products are all ebooks together
- Highest turnover is from my Online Program and my Summer Deal
- Most new customers at the beginning of the year
- Best paid customers are a number of dieticians who are going to follow a new training with me or have already followed a few training sessions
- A CTA in every email
- Make an offer and email about it regularly
- Giving an offer immediately after a webinar = discount for the next webinar
- Order Bump works well, allowing consumers to purchase more than 1 product during checkout
- A product that also sells well is called 'checklists' and is sold 'automatically' and through my funnel in active campaign
117 comments
Double down:
Best income/revenue:
- referral (easy), plan: follow up on the referral and ALWAYS make the effort to say thank you to the existing customer, delegate to Evelyn follow up
- specific solar companies that bring in high end customers (easy), plan: make a landing page about the company, make effort to put the into sunlight, follow up on new customers and ALWAYS say thank you, delegate to Evelyn follow up
- b2b sale as subcontractor/specialist (easy), , plan: make sure to plan ahead 1 week per month and make a clear price list, also clarification of additional costs
- high end panels (European) (some effort), plan: start selling them, make them a wish for your customer, learn more about why they are so good and what sells about them, get them in stock, make sure to get referrals, make great pictures. Make some content about them.
- sales of just panels/materials (difficult). Plan: start a joint venture with a gross retailer
- repeatable business in specific neighbourhoods (some effort). Plan: Come back on a sunny day after project is finished, and offer neighbours advice.
Strategy/identity:
- be personal, ethical, expert, take time for customer, give first (easy). Plan: plan time (plenty) every time you visit a customer, follow up on this
- be intrinsically motivated (easy). Plan: do what I like to do, and cooperate with others to let them do what they can and like to do
- demand absolutely top quality work (easy). Plan: make a handbook
- new products (difficult). Plan: Invest a little bit of time every week in investigation, product development, new ideas etc.
People:
- great, lovely clients (some effort), plan: acknowledge them for being kind, and follow up/do what i say
- my wife/colleague/ delegate + trust + give her responsibility/a role (some effort). plan: trust her with some of the crucial processes in the business. Make expectations explicit
- my other to close-collegues (some effort), plan: trust them with a design-task. Make expectations explicit
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One more thing:
Double down on multiple projects. If I manage to do 2 times the amount of projects, I will have 2,5 times revenue or more. This is feasible. Plan: from Januari -July focus on workflow/production + keep up with the speed, and document and improve.
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What works and do I want to focus on:
For my consiousness work:
Word of mouth: this is in every thing that I offer.
Personal contact: also in everything I offer
Litle groups or couples or individuals: bigger groups make me too tired
Mentorship in line with being an elder. This is crucial
Asking for what I need. That means I want to be asked. Let the people know that
Going beyond the models. Focus on principles
For my place in Spain:
Word of mouth
Using personal contacts
Step fully into the grandness of the place
Offer modulair renting
For myself:
Alow myself more rest and inbetween time
Stop big investments, use the potential of what is already there.
Take better care of my health sooner and more consequent instead of pushing myself in my strength a bit further all the time
For my contact with my inner circle: enjoy them more. Make them more important than work
Finances:
Better budget keeping. Skip whatever is not needed
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Day 1 – Make a complete list of all the tactics, strategies, products, actions, people, etc… that produce most of the results in your business.
Actions
- start every day with exercises, sport and some meditation/visualisation on my goals.
- Be aware of how I use my time. Time drips away easily through my fingers. Plan, act, do.
- Schedule more time for focused actions per week and be committed to act step by step. Being aware of how I can paralyze myself by putting high unrealistic expectations.
- Stop doing it alone ( also expecting me to find great solutions on my own), buddy, ask for help from someone quicker and working together to make progress.....
Strategies
- word of mouth
- use my network in town (coperate with CEO s of schools, kindergarten, companies, sportclubs)
- use my health network of housedocters and psychologists, coaches, collegues in comparative medicine etc.
- use help of my buddies to keep focus on my goals.
- going to local events enrolling people.
- use flyers and posters in schools, sportclubs, kindergarten, housedocters watiningrooms
Products:
- one on one sessions stressreduction (live or online);
- workshops relax no stress (live or online);
- workshops Boost your working day at home Live or online);
- training self expression and leadership (live ).
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WEEK 21 DAY 1 - Most results
For this assignment I will focus on other areas than business, for I just started one.
Finance
- monthly check of our expenses
- stop myself from impulse buying by first asking myself: "Will it really make me happy or is there a cheap alternative?" - works like a charm (example: I decided not to buy a bottle of water at the airport, because they would charge 4 euros for it; instead I arranged a free glass of water next to the cup of coffee I ordered)
- purposefully I continue to support a number of charities
Relationships
- I consciously choose who I spend my time with.
- I pay attention to all my loved ones, but only if my energy level is high enough
- I accept that I can't keep a relationship alive with everyone
- when I visit a friend or relative, I bring a present, no matter how small, as long as it makes sense at the time
Health
- my basic routine is healthy with foods and liquids that are in harmony with my body
- I treat myself every now and then
- I cherish moments with no company other than mine
Growth
- I work on my spiritual, mental and emotional well being and development every day
- I am committed to WOMB
- I chose to embarque on the adventure of buying and renting out a small house together with a friend of mine
- I want to learn from Marie-Louise to become a good airbnb host
>>I am going to DOUBLE DOWN on what WORKS in my business.<<
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The list of things that produce the most results in my business
1. The list. My task management system
2. Products
- Website Basic.
- Hosting and support.
- Year program.
3. Word of mouth.
4. Template websites for A clients
After a talk with Rudolph today I realised there are 2 other things that work really well:
5. On location trainings
6. Working remotely
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Day 1 – Make a complete list of all the tactics, strategies, products, actions, people, etc… that produce most of the results in your business.
* Sales calls. Interviewing people.
* publishing a book. It increased my expert position big time, and it gave me an entrance
* Giving trainings and showing how effective (and fun!) online meetings/ trainings can be
* the 10 things methode (idea machine) soo effective for everything.
* I need to do what gives me joy- if I don't enjoy it, it's really hard work and it's also not giving me lots of results.
* IF I post something: make it funny and with a picture, then it gets traction.
* NICHING. Best decision so far.
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Day 1 07-11-2022
– Make a complete list of all the tactics, strategies, products, actions, people, etc... that will yield the most results in your company.
As I discovered on October 27th, word of mouth is what gets me the most when I do nothing. I don't get involved in this and so today without doing anything I got a new person who wants to be coached by me thrown into my lap by my ideal client.
What I can double is that I offer more people a conversation to get to know me. I can use my cleaned up mailing list for that and what I also learned here, to make them put in the effort for this. Just handing out free coaching conversations is counterproductive. Let them respond with a comment on Youtube or on my blog. What I really need to start on now is making online training courses. I want to focus on that.
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I am going to DOUBLE DOWN on what WORKS in my business;
- Instead of working individually with children, I now work in groups.
At the moment my physical condition is not such that I can work more groups because of my knee. This is what I'm going to do as soon as I can physically
keep it up.
- Getting more high IQ childeren and parents in for testing.
- Providing parent evenings and develope training for theme on how to deal with your high gifted child
Not on the DOUBLE DOWN but should be there and are call to actions for the next weeks because the will DOUBLE DOWN:
- Promoting my tester on Linkedin and Facebook
- Guiding the intern again so she can finish year 1 and 2 and start working with clients
- Prepare the new intern for what it takes to work with the children
- Start working on my re-registration to make sure I can keep working.
- Planning data for working on the book on IQ testing
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Day 1: most results
Tactics
*Tomato rule (25-5)- it gives me focus. I hardly ever stick to it, because I get into my zone (hyperfocus)- but it is a great way to start.
*Following my drive: level of quality and multi-year dreams/ following my direction
Strategies
*Enthusiasm and energy
*'how can help/ how can i make it special' mindset
*The boxset generated clients, as a marketing tool/ strategy (buy 15: free workshop: sold a program) and expert position: we are asked to speak on events.
The book needs to do the same thing, but multiplied. Makes me realize we need to set some things in motion for that.
*Workshop with context over content (and a deal that they could not refuse)
Products
*This shifted from more mentoring/ coaching on the job and doing short projects to
training and long term projects
i am not sure what I think of this yet.
actions
*paying myself less salary (gives me more freedom, of mind)
*meditate daily
*morning routine
people/ organizations
*2 clients provide most of my income of which one is by an hourly rate
I feel that this a vulnerable position and I rather don't work with an hourly rate- but that's what is the case right now. It also provides a steady income so I have the freedom to experiment and work on other parts without feeling too much pressure to succeed.
*work with a great graphic designer
*Henny
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you make me blush 😉
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Week 21
Day 1
most results
Live workshops
selling out of a 1 on 1 session
Mouth to mouth recommendations
parents who go into a training while their child is going in a resilience training (Koekkoek)
thinking of helping instead of selling
focus on my ideal client (the pay better)
co-working with Deltion (school)
subcontracting for other entrepreneurs who work with children (and I help the parents)(wks)
zoom sessions
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Day 1. List of all the things that produce most of the results in your business.
Tactics & strategies
• Work with partners (works really well, but it comes with dependency as I don’t own the lead flow, and don’t control the marketing)
• Keep doing product development and have different products (it works, not sure though if it puts a break on everything at the same time)
• Offer parts of my products as standalones
Products
• SpeedMBA (works just fine, could use a new version in my own opinion though)
• Subscription to book summaries (works fine, could extend it to 2 years instead of 1)
• Goeroesoep (new and already promising, many development options)
• SEO (odd one out, I won’t maintain this one)
Activities/actions
• Live seminars
• Webinars
• Linkedin CtA’s
People/me/team
• I can do the right thing when I’m driven enough (see the above list regarding what works)
• I have some freelancers’ support that works satisfactory
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Most of our results from
Selling the Blueprint Scan.
Teaching coaches to work with the Blueprint Scan.
Platform for coaches.
Community for coaches.
Selling the book “Sound of life”
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Week 21 - Day 1 of 5
Interim management at government organizations (mainly municipalities)
Providing training at De Baak
Providing training at Public Support
Providing mentoring programs for executives
Guiding board and management teams and boards of mayor and aldermen
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You make me curious Alexander about what tactics, strategies or people bring you the results you mentioned? Is it your eloquent speaking? A format of pushing the painbutton and a vast realm of solutions? Is it a gap in implementing laws?